QA Classifieds


Below are the checklists for the requests that are built using other tools.


QA Checklist – Sales Evite

Below checklist will help you to verify the built draft Sales Evite is ready for UAT. The checklist is divided into module categories and issues are categorized based on its impact (M1-Major; M2-Minor).

Index

Image Category: Q1 Content Category: Q2 Link Category: Q3
Template and Formatting Category: Q4 Tracking Category: Q5 Process Category: Q6

Image Category: Q1 M1 M2
1. Images in WCC path
WCC: webfolder/dms/prod/images/filename.extention
*Filename should consists only alphanumeric lowercase with only hyphen special character		 Yes No
3. No Broken images Yes No
4. Relevant alternate text added to all the images No Yes

Content Category: Q2 M1 M2
1. No Content repetition/missing/mismatch against requirement Yes No
2. Precise Event Details (event date, time & venue) Yes No
3. No Personalization Yes No
4. Relevant and no truncation of browser title No Yes

Link Category: Q3 M1 M2
1. No links redirecting to error page or different destination Yes No
2. Correct email ID used Yes No
3. All links will open in different tab No Yes

Template and Formatting Category: Q4 M1 M2
1. All hyperlinks in Redwood hyperlink color (#bc6c37) or blue color (#006B8F) No Yes
2. Appropriate formatting of text in the Content (no extra spacing between words, letters, sentences, paragraphs, no extra punctuations) No Yes

Tracking Category: Q5 M1 M2
1. Tracking with correct channel, Program code & Referring program code used Yes No
2. Tracking with Right levels (level 1, level 2, level 3) selected No Yes

Process Category: Q6 M1 M2
1. All offers/assets are in WCC path
WCC: webfolder/dms/prod/docs/filename.extention
*Filename should consists only alphanumeric lowercase with only hyphen special character		 Yes No
2. Ethics Disclosure (Disclaimer) inclusion:
Every Invitation – “YES”
Third Party/Partner Event – “NO”		 Yes No
3. Registrations not captured through Email ID/Telephone Number Yes No
4. Meta Description/Site Catalyst script code included Yes No
5. iCal is created with proper event details displayed
Save-The-Date = "Yes"
In-Person Event, Webinar = "No"		 Yes No
6. Google map link pointing to the correct location Yes No
7. Cookie Preference is added for customised pages Yes No
8. Appropriate Footer type used Yes No
9. Current year is a Copyright year (only external templates) No Yes
10. All non-English language element translations are referred from Master Translation Reference File
https://www.oracle.com/webfolder/s/delivery_production/ops/Certain-Eloqua-StdTranslation.xlsb		 No Yes
11. Adhering to Oracle style guide to maintain consistency and branding standards
https://docs-uat.us.oracle.com/en/sptest/osgxx/introduction-style-guide.html		 No Yes

QA Checklist – Nurture Final Review

Below checkpoints will be verified at the final review of Nurture tracks and are divided based on category and its impact (M1-Major; M2-Minor).

Index

Content Category: Q2 Link Category: Q3
Tracking Category: Q5 Process Category: Q6

Content Category: Q2 M1 M2
1. Personalization in browser title of Online version (For Emails with Personalization in Subject line) Yes No
2. Online version Greeting/Personalization texts Yes No

Link Category: Q3 M1 M2
1. "mailto" links opening a new blank tab No Yes

Tracking Category: Q5 M1 M2
1. Eloqua tracking for links in Email, TY email with 'app.response.oracle-mail.com' Yes No
2. Eloqua -> Actions -> Manage Links -> 'Oracle' link checkbox is unchecked Yes No

Process Category: Q6 M1 M2
1. Meta tag in LP (meta name="ROBOTS" content="NOINDEX, NOFOLLOW") No Yes

QA Checklist – Event Search

Below checklist will help you to verify the events which are externally published on Event Search website. The checklist is
divided based on severity of the issues and priority of the fixes (P1 - immediate action; P2 - attention required).

Priority 1
1. Event listing page event name, date, time and time zone same as Welcome page event name, date, time and time zone
2. Registration flow through My profile: Welcome page > Profile page > Thank You page > Auto-response mail
3. Registration flow through Non-My Profile: Welcome page > Non-My Profile form > Thank You page > Auto-response mail
4. Validation of Country specific disclaimer in Non-My Profile form
5. Calendars with correct event date, time, venue details & event link
7. All events - Virtual, In-Person, On-Demand and Partner events displayed under respective filters.
8. Light box form page not to be published in Event Search Page. It needs to be hosted on oracle.com page.
9. Live webinar WC Page shows 'Registration is Closed', but event is still displaying in Event Search Page.
10. Live webinar once converted to on-demand webinar, should display in respective filter.
11. Publish tabbed registration page to Event Search - The tabbed multi-registration page opens blank (with no content) when clicked from the Event Search listing page. Here are the steps to resolve the issue and display the page as expected in Event Search.
Steps:
a. Create the tracking parameters as normal using the base URL, for instance: https://go.oracle.com/OCI-Events is the starting point. Add your tracking parameters like: https://go.oracle.com/OCIEvents?source=WWMK230606P00074:OW:ES:LV
b. Append the &tab=[tab number] that you wish to display, the url will look like https://go.oracle.com/OCI-Events?source=WWMK230606P00074:OW:ES:LV&tab=2
c. Change the tab numbers (&tab=1, &tab=2, &tab=3) to match the tab that loads when you traverse from event search
d. Use the above URL(which has tab values) to update in the GMSS portal under GMSS Certain Event Setup > 3rd party Microsite/Registration URL to be published on Events Search and Apply Changes
**Allow few hours to have this event published in Event Search page.

Priority 2
1. No Broken links or landing to wrong destination
2. No Broken Images
3. Appropriate Disclaimer version
4. Social share links tracked and redirecting to correct social pages
5. The word 'Oracle' added in the publishable event name of Events.Oracle.com page
Exception - Japanese/Chinese/Korean)
6. All events - Virtual, In-Person, On-Demand and Partner display unders its respective filters

Newsletter Subscription Page

Below checklist will help you to verify the built draft Newsletter Subscription Page is ready for UAT. The checklist is divided into module categories and issues are categorized based on its impact (M1-Major; M2-Minor).

Index

Content Category: Q2 Link Category: Q3 Template and Formatting Category: Q4
Tracking Category: Q5 Process Category: Q6

Content Category: Q2 M1 M2
1. No Content repetition/missing/mismatch against requirement Yes No
2. Correct Subject line and From Name Yes No

Link Category: Q3 M1 M2
1. CTA directing to right destination Yes No
2. CTA & Footer Unsubscribe links directing to Unsubscribe Welcome Page Yes No
3. All links opening in different tab No Yes
4. No Target code blank in mailto tags No Yes

Template and Formatting Category: Q4 M1 M2
1. Appropriate formatting of text in the Content (no extra spacing between words, letters, sentences, paragraphs, no extra punctuations) No Yes

Tracking Category: Q5 M1 M2
1. No Eloqua tracking of Unsubscribe links Yes No
2. Tracking with correct channel, Program code & Referring program code used Yes No
3. Tracking with Right levels (level 1, level 2, level 3) selected No Yes
4. Newsletter Subscription URL appended with respective newsletter type, src1 parameter and language code
https://go.oracle.com/LP=123847?elqCampaignId=323683&nsl=oblogfr&src1=test&l_code=fr		 Yes No
5. No tracking of Email IDs No Yes
6. No tracking of Footer links No Yes

Process Category: Q6 M1 M2
1. Newsletter JS file hosted in WCC and updated within nsl-updater.js
e.g., let nslDetails = ['NSL-Parameter', 'NSL Name','OCM ID']		 Yes No
2. JS file with correct variable values
var elqCampaignIDLP, var cmidLP, var welcomeheading, var welcomesubscribetext,var welcomesubscribetextaddon, var newsletterName, var thankYouemail, var sharedlist, var sharedlistID, var typageheading, var typagesubtext, var typageyouintresttext, var tybulletName, var tybulleLink, var unsubwelcomeheading, var unsubwelcomesubscribetext, var unsubwelcomesubscribetextaddon, var unsubthankyousubscribetext, var unsubtypagesubtext		 Yes No
3. Country disclaimer validation Yes No
4. Mandatory fields validated Yes No
5. Mandatory field label with asterisk Yes No
6. Form submit details captured in respective Subscription (SysNSLSubForm) & Unsubscription (SysNSLUnsubForm) Eloqua forms Yes No
7. Subscription & Unsubscription flow
Subscription Welcome Page > Subscription Thank You Page > Thank You Email > Unsubscription Welcome Page > Unsubscription Thank You Page		 Yes No
8. Site Catalyst Code script included:
Welcome Page:
<script language=""javascript"" type=""text/javascript"">var s_pageName = ""Welcome Page""></script>
<script data-reqjq="""" async data-src=""https://www.oracleimg.com/us/assets/metrics/ora_eloqua.js""></script>
 Thank You Page:
<script language=""javascript"" type=""text/javascript"">var s_pageName = ""Thanks Page""></script> <script data-reqjq="""" async data-src=""https://www.oracleimg.com/us/assets/metrics/ora_eloqua.js""></script> 		Yes No
9. All non-English language element translations are referred from Master Translation Reference File
https://www.oracle.com/webfolder/s/delivery_production/ops/Certain-Eloqua-StdTranslation.xlsb 		Yes No

Paid Search & Oracle Online Comparison Tool (OCT) Checklist

Below checklist will help you to verify the built draft Paid Search page and OCT page are ready for UAT. The checklist is divided into module categories and issues are categorized based on its impact (M1-Major; M2-Minor).

Important To Note: QA will perform test form submission and its verification only in test Landing page.

Index

Image Category: Q1 Content Category: Q2 Link Category: Q3
Template and Formatting Category: Q4 Tracking Category: Q5 Process Category: Q6

Image Category: Q1 M1 M2
1. Images in WCC path
WCC: webfolder/dms/prod/images/filename.extention
*Filename should consists only alphanumeric lowercase with only hyphen special character		 Yes No
2. Hero image size - 798px × 518px Yes No
3. No Broken images Yes No
4. Relevant alternate text added to all the images No Yes

Content Category: Q2 M1 M2
1. No Content repetition/missing/mismatch against requirement Yes No
2. No Typo errors Yes No
3. Welcome and Thank You pages have relative page title No Yes

Link Category: Q3 M1 M2
1. No broken links Yes No
2. CTAs directing to right destination Yes No
3. Links opening in a new tab No Yes

Template and Formatting Category: Q4 M1 M2
1. Correct formatting of content (bold, italics, punctuations, listing, numbering, font size & color, space, etc. No Yes
2. Pages responsive No Yes

Tracking Category: Q5 M1 M2
1. Base links used with no tracking parameters No Yes

Process Category: Q6 M1 M2
1. Form fields validated accurately Yes No
2. Relative CTA label added to "data-lbl' property in both Welcome & Thank you pages Yes No
3. No Index No follow added Yes No
4. Country disclaimer validation
-Korea(the Republic of)/Philippines/Turkiye/Japan/Kenya/Nigeria/China
-Country listing with inclusion of 'Eswatini'
-Embargoed Country listing with Exclusion of 'Belarus, Cuba, Democratic People's Republic Of Korea, Iran - Islamic Republic Of, Netherlands Antilles, Russian Federation, Syrian Arab Republic, Venezuela'		 Yes No
5. Paid Search template workaround reference, click here Yes No
6. JSD001 script showing correct values in both Welcome & Thank you pages
e.g.
  <script id="JSD001" type="text/javascript">
  var countryCode = "us"; var languageCode = "en-us"; var LanguageName ="English"
  /* elqCampaignID, CMID, Refered link starts*/
  var elqCampaignID = "365677";
  var cmid="WWMK220929P00004"; // Update the Program code for your request
  var LPid ="131803" // Update the LP id
  var WelcomeURL = "https://go.oracle.com/LP=131803?elqCampaignId=365677"; // Update the welcome pageURL
  var ThankyouURL = "https://go.oracle.com/LP=131804?elqCampaignId=365677"; // Update the Thank you Page URL
  var dlang = languageCode; // country based disclaimer language code
  var pageid = "wc" // Dont remove or edit this value. Note for TYP - var pageid = "ty"
  var gendisclaimer="no"; //yes or no - General Disclaimer
  var coHost ="no"; //yes or no - Cohost data sharing disclosure
  var genSponsor ="no"; //yes or no - General Sponsors disclosure
  var Hackathon="no"; //yes or no - Hackathon data sharing disclosure
  var zoomMeeting="no"; // yes or no - for Zoom Meeting
  var govempValidate = "yes" // yes or no - for Government Employee
  </script> 		Yes No
7. Infinity script present in both Welcome & Thank you pages
  <script language="javascript">
  var ora_stepNumber ="1" Note for TYP, var ora_stepNumber ="2"
  var ora_stepName ="Home page - OAL Request Name"
(eg., If OAL Request name is "FY23_PaidSer_NAS_TECH_Cloud Platform Cloud Cost Comparision_Language (English)_NewLP_Medium)" then append only "PaidSer_NAS_TECH_Cloud Platform Cloud Cost Comparison."

Note for TYP, var ora_stepName ="Thanks - OAL Request Name"
 </script> 		yes no
8. Maxymiser scripts should not be present in both Welcome & Thank you pages
<script src="https://www.oracle.com/assets/truste-oraclelib.js"></script>
  <script>
  // Check TRUSTe Consent for Functional or Implied Approval
  // The if test verifies if the user has given the consent
  if ( (oracle.truste.api.getGdprConsentDecision().consentDecision) && (oracle.truste.api.getGdprConsentDecision().consentDecision.indexOf(0) != -1 || oracle.truste.api.getGdprConsentDecision().consentDecision.indexOf(2) != -1) )
  {
  //The following is a sample of a Maxymiser Tag being written to the DOM
  //If the user did not give consent, then the tag is not included and not invoked in the Browser
  document.write('<script type="text/javascript" src="//service.maxymiser.net/cdn/oracle/js/mmcore.js"><\/script>');
  }
  </script> 		yes no
9. SiteCatalyst code with updated pagename in both Welcome & Thank you pages
Paid Search:
<script language="javascript" type="text/javascript">
  var s_pageName = "Welcome Page:/OAL Request Name
(eg., If OAL Request name is "FY23_PaidSer_NAS_TECH_Cloud Platform Cloud Cost Comparision_Language (English)_NewLP_Medium)" then append only "PaidSer_NAS_TECH_Cloud Platform Cloud Cost Comparison"

Note for TYP, var s_pageName = "Thanks Page:/" + sessionStorage.getItem('pname')"
  </script>
  <script data-reqjq="" async data-src=" https://www.oracleimg.com/us/assets/metrics/ora_eloqua.js"></script>

OCT:
As provided by requester 		yes no
10. Paid Search LP: Form submission details captured in PaidMediaForm

SEM Paid Search LP: Form submission details captured in SemPaidMediaForm

OCT LP: Form submission details captured in OCTFormLive		 yes no
11. Adobe Unique ID added below the l_code script
input type="hidden" name="auid" id="fexxxxxx" value=""
 yes no
12. Paid Search LP with correct js file
https://www.oracle.com/webfolder/dms/m/font>

SEM Landing Pages can have below mentioned js file
https://www.oracle.com/webfolder/dms/m/font>

OCT LP with correct js file
https://www.oracle.com/webfolder/dms/m/th> 		yes no
13. RESPONSE_TYPE is “Demo Requested” or “Product Enquiry_Contact Me” based on requirement yes no
14. Paid Search LP with Sales Chat Implementation has:
- data-scchannel="SC Marketing LP”
- meta names (country, language, country id) updated with correct values
- sc_product set to correct numeric value

More information on sales chat,click here
 Yes No
15. Form settings showing Spam protection On No Yes
16. Chrome Console showing no errors yes no
17. Form conversion works as expected yes no
18. Tags are triggered yes no
19. Paid Search Master Template Reference
Welcome page: https://go.oracle.com/LP=131803 (Don’t do any edits)
Thankyou page: https://go.oracle.com/LP=131804 (Don’t do any edits)

OCT Master Template Reference
Welcome page: https://go.oracle.com/LP= 132830 (Don’t do any edits)
Thankyou page: https://go.oracle.com/LP=132679 (Don’t do any edits)

All Master Template Reference click here

Paid Search Template Generator
https://go.oracle.com/LP=140782

Test parameters
https://go.oracle.com/LP=139870?src1=:ad:pas:go:eng:a_apac:%7B_dscampaignid%7D-%7B_dsadgroupid%7D-%7B_dskeywordid%7D:RC_WWMK230202P00011%20TEST&SC=:ad:pas:go:eng:a_apac::RC_WWMK230202P00011:TEST		 yes no
20. Form Field translation reference, click here yes no
21. Non Paid media Landing pages
All the checkpoints which comes under Paid search LP should be checked.
Paidser keyword should not be present in pagename and stepname
Form name should be Nonpaidmediaform		 yes no
22. Omnibug Adobe Analytics Page View verified
Current URL:
    a) Complete browser WCLP URL along with tracking parameters (when verified in Welcome Page)
    b) Complete WC Form URL along with tracking parameters (on form click)
    c) Complete TYLP URL along with tracking parameters (after form submission)

Events:
event1 (for WC page) & event3 (for TY page)

Page Name:
    a) Welcome Page:/CampaignName-Home:/WC Page LPID/Eloqua CampaignID
    b) Welcome Page:/CampaignName-Form-WC:/WC Form LPID/Eloqua CampaignID
    c) Thanks Page:/CampaignName-Form-TY:/TY Form LPID/Eloqua CampaignID

evar 1 = LPID/Eloqua Campaign ID
    a) WC page to show WC LPID/Eloqua Campaign ID
    b) Form WC Page to show Form WC LPID/Eloqua Campaign ID
    c) Form TY Page to show Form TY LPID/Eloqua Campaign ID

eVar10 = Programcode (LP WC, Form WC & Form TY pages)
eVar 46 = source tracking parameters (LP WC, Form WC & Form TY pages)
eVar 106 = source tracking parameters (LP WC, Form WC & Form TY pages)
eVar 107 = source tracking parameters (LP WC, Form WC & Form TY pages)		 Yes No

Fusion Insider LP Checklist

  

Below checklist will help you to verify the built draft Fusion Insider LP is ready for UAT. The checklist is divided into module categories and issues are categorized based on its impact (M1-Major; M2-Minor).

Index

Image Category: Q1 Content Category: Q2 Link Category: Q3
Template and Formatting Category: Q4 Tracking Category: Q5 Process Category: Q6

Image Category: Q1 M1 M2
1. Images in WCC path
WCC: webfolder/dms/prod/images/filename.extention
*Filename should consists only alphanumeric lowercase with only hyphen special character		 Yes No
2. Relevant alternate text added to all the images No Yes

Content Category: Q2 M1 M2
1. No Content repetition/missing/mismatch against requirement Yes No
2. No Typo errors Yes No
3. Welcome and Form pages have relative page title No Yes

Link Category: Q3 M1 M2
1. No broken links Yes No
2. CTAs directing to right destination Yes No
3. Links opening in a new tab No Yes

Template and Formatting Category: Q4 M1 M2
1. Appropriate formatting of text in the Content (no extra spacing between words, letters, sentences, paragraphs, no extra punctuations, bold, italics, listing, numbering, font size & color) No Yes
2. Pages responsive No Yes

Tracking Category: Q5 M1 M2
1. Tracking with correct channel, Program code & Referring program code used Yes No
2. Tracking with Right levels (level 1, level 2, level 3) selected No Yes

Process Category: Q6 M1 M2
1. Form fields validated accurately Yes No
2. Relative CTA label added to "data-lbl' property in Welcome page Yes No
3. WC page with var lpid = "WC Page LP ID" Yes No
4. Form WC page with correct values
 
  var BASEURL
  var redirURL = 'Form TY Page URL’
  var Lpid = lpvalue
  var formType= “8”
  var elqCampaignId
  var cmid = 'Program code from Portal'
  var formHtmlName = 'SystemFusionInsiderSpeaktoExpert'
  var language_value 		Yes No
5. Form submission details captured in 'SystemFusionInsiderSpeaktoExpert' Form
 yes no
6. SiteCatalyst code with updated pagename in both Welcome & Thank you pages
Welcome Page:
<script language="javascript" type="text/javascript"> var s_pageName = "Welcome Page:/Request Name" (eg., var s_pageName = "Welcome Page:/FusionInsider_LPD400331677-TFIN-Form-WLP ")
 Thank You Page:
<script language="javascript" type="text/javascript"> var s_pageName = "Thanks Page:/Request Name" (eg.,var s_pageName = "Thanks Page:/FusionInsider_LPD400331677-TFIN-Form-TYP") 		No Yes
7. Chrome Console showing no errors
Yes No
8. Form settings showing Spam protection Off*
Adding spam protection breaks the form for all of the blog posts on this project and hence it should be set to Off 		No Yes

Engineered Selling Campaign Checklist

  

Below checklist will help you to verify the built draft ES campaign is ready for UAT. The checklist is divided into module
categories and issues are categorized based on its impact (M1-Major; M2-Minor).

Index

Image Category: Q1 Content Category: Q2 Link Category: Q3
Template and Formatting Category: Q4 Tracking Category: Q5 Process Category: Q6

Email Checklist


Image Category: Q1 M1 M2
1. Images in WCC path
WCC: webfolder/dms/prod/images/filename.extention
*Filename should consists only alphanumeric lowercase with only hyphen special character		 Yes No
2. No Broken images Yes No
3. Banner image size; Desktop 615x170 px & Mobile 320x140 px Yes No
4. Three-tile image size 166x107px Yes No
5. Relevant alt text added to all images No Yes

Content Category: Q2 M1 M2
1. Correct Subject Line, From Name and Custom Pre-Header Text/Preview Text
Best Practices
Subject Line within character limits of 72
From Name within character limits of 40
 Yes No
2. Eloqua Settings showing same values in 'From' and 'Reply-to' fields Yes No
3. Top-line message (View this message in a Web browser) present in all HTML emails and hyperlinked to an online version Yes No
4. Personalization included when provided
*Do not include personalization in online version
 Yes No
5. No Content repetition/missing/mismatch against requirement Yes No
6. Relevant page title No Yes

Link Category: Q3 M1 M2
1. CTA links directing to destination Landing page Yes No
2. All links will open in different tab in online version No Yes
3. Form submit data verified in Eloqua Yes No

Template and Formatting Category: Q4 M1 M2
1. All hyperlinks in Redwood hyperlink color (#00688C) No Yes
2. CTA background color and text aligning to standards
Background color #F0CC71 with text color #161513 (black text)
Background-color #312D2A with text color #FFFFFF (white text)		 Yes No
3. Appropriate formatting of text in the Content (font style, font weight, no extra spacing between words, letters, sentences, paragraphs, no extra punctuations) No Yes
4. Favicon icon included Yes No
5. Text-based email without online version, image and CTA button No Yes
6. Text-based email is left aligned Yes No

Tracking Category: Q5 M1 M2
1. Links with tracking created using Tracking URL generator with unique free text
eg., Email - https://go.oracle.com/finserv-detecting-anomalies-test?src1=:em:eo:ie:pt:::ES_Innovation_EM_CTA1
Online Version - https://go.oracle.com/finserv-detecting-anomalies-test?src1=:em:eo:ie:pt:::ES_Innovation_EV_CTA1		 Yes No
2. All links to Eloqua landing page contains parameter, data-targettype="landingpage" Yes No
3. Links without Eloqua campaign ID appended to CTAs
eg., https://go.oracle.com/LP=129286?src1=:em:eo:ie:pt:::ES_Test		 Yes No
4. Eloqua tracking
a. Email campaign with other than Eloqua LP links (ocom website, blogs, PDFs, videos etc.) - &elqtrack=true is ON
b. Email campaigns with Eloqua LP links - 'Add redirect tracking for untracked pages' unchecked
c. Settings showing 'Enable Eloqua Email Tracking' ON 		Yes No

Process Category: Q6 M1 M2
1. Online version with Meta name and SiteCatalyst script Yes No
2. Footer with Cookie preferences Yes No
3. Footer used:
Text-based email - ES_Text_Resp_Generic_English_Footer
HTML email - ES_Design_Resp_Generic_English_Footer 		Yes No
4. Merge fields / dynamic content based on industry/persona Yes No
5. Honeypot script included
In editor email, click custom code box above the footer to verify		 Yes No
6. Devices, Browsers, dark and light mode compatible Yes No
7. Master Templates For Reference
HTML Email:
Asset Name: ES-HTML-EMAIL-MASTER - DO NOT EDIT
Link: https://secure.p03.eloqua.com/Main.aspx#emails&id=240177

Email-Quote:
Asset Name: ES-HTML-EMAIL-QUOTE-MASTER - DO NOT EDIT
Link: https://secure.p03.eloqua.com/Main.aspx#emails&id=240531

Text-based Email:
Asset Name: ES-TEXT-EMAIL-MASTER - DO NOT EDIT
Link: https://secure.p03.eloqua.com/Main.aspx#emails&id=240156

Confluence for Reference, click here

Landing Page Checklist


Image Category: Q1 M1 M2
1. Images in WCC path
WCC: webfolder/dms/prod/images/filename.extention
*Filename should consists only alphanumeric lowercase with only hyphen special character		 Yes No
2. No Broken images Yes No
3. Banner Image Width: 1320px * Height: 1080px
Mobile Banner: Width: 320px * Height: 140px 		Yes No
4. Relevant alternate text added to all images No Yes

Content Category: Q2 M1 M2
1. No Content repetition/missing/mismatch against requirement Yes No
2. Relevant page title No Yes
3. Thank You email with correct Subject line and From Name
From Name within character limits of 40
Subjectline within character limits of 72
 Yes No
4. Meta name - title, description, keywords included No Yes

Link Category: Q3 M1 M2
1. All links will open in different tab No Yes
2. CTAs appended with right form URL Yes No

Template and Formatting Category: Q4 M1 M2
1. Appropriate formatting of text in the Content (font style, font color, no extra spacing between words, letters, sentences, paragraphs, no extra punctuations) No Yes
2. All hyperlinks in Redwood hyperlink color (#00688C) No Yes

Tracking Category: Q5 M1 M2
1. Customer reference story user engagement tracking verified via browser console
Below Mentioned Script should be present:
<script language="javascript" type="text/javascript"> //Function to capture user tracking data
var publishTrackingData = function (trackingData) { // Here we will receive user engagement data which we can pass to tracking platform from here console.log("publishTrackingData ", trackingData); }; /script>
  		Yes No

Process Category: Q6 M1 M2
1. WCLP with correct variables:
var LPid, var cmid, var elqCampaignld, var orastepnameformpages, var campaign_s_pageName 		Yes No
2. Form WC page with correct variables:
var Customerstoryheading = "customer story section heading"
var Titlecenterlize = document.title;
var formmainheading ="heading of form page"
var submitText = "form page CTA text"
var formType= "8"
var formHtmlName = "System_EngineeredSelling"
var language value= "en-us"
var thankYouEmail = "0"
var countryCode = "us";
var languageCode = "en-us"
var CompanySize = "No"
var businessEmail = "No"
var formStyle = "0"
var contactMeFlag = "No"
var contactMeText = "Contact Us"
var customFieldFlag = "No"
var customFieldlabel = "Custom Field Label Text"
var customFieldMandatory =
Yes No
3. Form TY page with correct variable:
var tymainheading ="Thank you for your interest.”; var tysubheading ="One of our analytics experts will contact you shortly. 		Yes No
4. Merge fields / dynamic banner and content based on industry/persona Yes No
5. Devices, browsers, dark and light mode compatible Yes No
6. DTM script included and fired Yes No
7. Infinity tag included and fired Yes No
8. Customer stories appearing correctly Yes No
9. Omnibug Adobe Analytics Page View verified
Current URL:
    a) Complete browser WCLP URL along with tracking parameters (when verified in Welcome Page)
    b) Complete WC Form URL along with tracking parameters (on form click)
    c) Complete TYLP URL along with tracking parameters (after form submission)

Events:
event1 (for WC page) & event3 (for TY page)

Page Name:
    a) Welcome Page:/CampaignName-Home:/WC Page LPID/Eloqua CampaignID
    b) Welcome Page:/CampaignName-Form-WC:/WC Form LPID/Eloqua CampaignID
    c) Thanks Page:/CampaignName-Form-TY:/TY Form LPID/Eloqua CampaignID

evar 1 = LPID/Eloqua Campaign ID
    a) WC page to show WC LPID/Eloqua Campaign ID
    b) Form WC Page to show Form WC LPID/Eloqua Campaign ID
    c) Form TY Page to show Form TY LPID/Eloqua Campaign ID

eVar10 = Programcode (LP WC, Form WC & Form TY pages)
eVar 46 = source tracking parameters (LP WC, Form WC & Form TY pages)
eVar 106 = source tracking parameters (LP WC, Form WC & Form TY pages)
eVar 107 = source tracking parameters (LP WC, Form WC & Form TY pages) 		Yes No
10. Customer reference story user engagement tracking verified via browser console Yes No
11. Master Template For Reference:
Asset Name: ES-LP-MASTER - DO NOT EDIT.html
Link: https://go.oracle.com/LP=138668

Confluence for reference, click here		 Yes No
Related Topics
 
Landing Pages
 
Audience Segmentation
 
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