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Convert more visitors to members

Supremo retail is trialling out a new line of business: Everything and anything to do with coffee at home. Let's see how they go about encouraging their new customer to sign up for the loyalty program and get even more value from being a Supremo customer.


Watch Jeni’s journey

We know exactly the right kinds of messages that encourage people like Jeni to sign up to the loyalty program. We send it in the channel and at the time we know is exactly right for her. She loves the innovative new ways she can earn points and be rewarded every time she engages with Supremo and Supremo products.


Discover how Oracle can help you to convert more visitors into members

Oracle CX Marketing helps you take action on the customer data you collect across all touchpoints. Connections are deepened as marketers easily execute sophisticated marketing and deliver relevant, optimised experiences in real time. This means that prompts to join the loyalty program are individualised and optimised for the profiles and behaviours of every customer, driving new member acquisition.

How to crack the B2C customer code

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