If not, they need to be.

Utilities around the world have thrown down the gauntlet and established targets of delivering up to 100% carbon-free energy by 2050. Opower stands by them in this effort. But now comes the hard part. . . just how do we achieve these aggressive goals? It’s imperative we start now and make the end customer a central part of our efforts.

In addition to renewable supply — energy efficiency, beneficial electrification and demand flexibility are all critical to an effective transition to a low-carbon future. What do all three of these elements share? A need to fundamentally shift how customers consume energy. And that’s why we are fully focused on using the best technology to influence customer behavior at scale.

Scott Neuman, Opower Group Vice President, and Badar Khan, President of National Grid, recently sat down with The Energy Gang to share their vision for the role of customers in decarbonization.