The Changing Shape of Consumer Banking Relationships

Not everything is about instant gratification. Oracle’s latest global digital banking survey focused almost exclusively on Gen Z and Millennial customers, with more than 95% of respondents under the age of 30.

• These emerging bank customers are tired of the sales pitch (they get enough of that on social).

• Racked with worry over their finances, they are surprisingly conservative in their preferences.

• Whether as content or in conversation, they are eager for trustworthy advice and action plans.

Rarely do banking professionals have an opportunity to get such insights into changing tastes and desires of this emerging customer base.

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