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Webinar: Reimagining Consumer Cross-Channel Experiences with DSW and Oracle Marketing

Webinar
February 3, 2021
11:00 a.m. PT
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Are you exceeding your customer's expectations?

Consumers are looking for authentic experiences – experiences that go beyond just pushing them to the next transaction. Experiences that meet their needs in the moment, regardless of channel or device, and deliver value at every interaction. A brand experience matters more to consumers than the products or services that are sold, and B2C marketers need to evolve to create adaptable, authentic, and engaging cross-channel experiences that lead to lasting relationships.
Join us in this 45-minute webinar to hear how, in partnership with Oracle, DSW reimagined how they engage with consumers in today’s environment and how they:
  • Respond to micro-moments with data-driven experiences
  • Eliminate data barriers that hide customer interests and intent
  • Connect intelligence to experiences that improve interactions and relationships

Featured Speakers

Melissa Durham

Melissa Durham

Director, Loyalty Transformation, DSW
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Melissa Durham

Director, Loyalty Transformation, DSW
Bryan Finfrock

Bryan Finfrock

Sr Product Marketing Manager, Oracle CX Marketing
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Bryan Finfrock

Sr Product Marketing Manager, Oracle CX Marketing