Consumers are looking for authentic experiences – experiences that go beyond just pushing them to the next transaction. Experiences that meet their needs in the moment, regardless of channel or device, and deliver value at every interaction. A brand experience matters more to consumers than the products or services that are sold, and B2C marketers need to evolve to create adaptable, authentic, and engaging cross-channel experiences that lead to lasting relationships.
Join us in this 45-minute webinar to hear how, in partnership with Oracle, DSW reimagined how they engage with consumers in today’s environment and how they:
- Respond to micro-moments with data-driven experiences
- Eliminate data barriers that hide customer interests and intent
- Connect intelligence to experiences that improve interactions and relationships