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Next generation CX Marketing Tech

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Join us to find out more about next generation CX Marketing Tech

Due to the pandemic, digital CX is now a key factor in people's ability to buy what they want, connect with people and access the services that matter to them. At the same time, brands are having to evolve quicker to keep up with their customers and the competition. This makes it harder for businesses to select and manage CX technology appropriately. This webinar will help marketers draw out a roadmap for choosing and using technology effectively in today's contexts, suggesting what to prioritize and how to make the business case for it.

Featured speaker

Samuel Van Deth

Samuel Van Deth

Director CX Marketing Strategy EMEA at Oracle
Samuel van Deth is a data driven marketing strategist with experiences in media, retail, CPG & financial services. As Director CX Strategy at Oracle he is driving the go-to-market strategy for the CX marketing portfolio.

Featured speaker

Russell Parsons

Russell Parsons

Editor in chief at Marketing Week
Russell is the award-winning editor of the UK’s most prominent marketing title. He is responsible for leading Marketing Week’s content strategy across several platforms. Russell is also a trusted authority on marketing issues, delivering keynote speeches and hosting and appearing on panels at industry events. He first joined Marketing Week as a reporter in 2009.