Turn customer data silos into personalized customer experiences with Oracle Unity

Connect front-office and back-office data sources into AI-powered unified customer profiles with Oracle Unity, enabling your teams to intelligently drive more contextual marketing, responsive sales, proactive service, and relevant advertising

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Deliver the right experiences-in the right channels-in the right moment

Oracle Unity helps organizations turn customer data silos into actionable, real-time customer profiles to help businesses build and discover new audiences, predict what they need and personalize customer experiences across channels

Revolutionize CX with Unified Customer Data

Future CX deserves and needs more than the classic approach we’ve been taking to building customer experiences

Understand your customers

Understand your customers

Unify all first, second and third-party, individual and company data to form a complete view of your customer or account across devices and channels to personalize every interaction.

Predict what your customers need

Predict what your customers need

Capitalize on a customer’s interest, intent, preferences, context and more to predict the next best offer, promotion, or action delivering the best experience that your customer needs

Meet your customers where they are

Meet your customers where they are

Provide seamless and real-time activation in all channels across advertising, marketing, sales and service with best-in-class privacy controls and data governance

Industry Leaders Who Rely on Oracle

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