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Transform Customer Data with Oracle Unity CDP

Live Webinar
July 24, 2024
9 a.m. PT | 12 p.m. ET
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Learn how to transform your customer experience with a CDP

Unification, segmentation, activation. A Customer Data Platform (CDP) can certainly supercharge marketing efforts, but a unified customer profile is useful for so much more than marketing. At Oracle, we like to say CDPs are a team sport. And for CX professionals, there’s a massive opportunity to leverage unified customer profiles across the entire customer lifecycle – interest, outreach, engagement, buying and beyond. Starting from its immediate impact in marketing, through its abilities to drive sales revenues, and finally how it can help service teams build lasting customer relationships, CDPs aren’t just for marketing - CDPs are for CX.

Join us for a 60-minute CDP webinar that aims to
  • Help you navigate the CDP landscape
  • Identify core use cases and value drivers for your business
  • Assess organizational readiness indicators
  • Craft a compelling business case for CDP implementation
  • Showcase Oracle Unity CDP in action

Featured Speakers

David Hibbs

David Hibbs

Sr. Manager, Unity Product Management
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David Hibbs

Sr. Manager, Unity Product Management
David Hibbs is a senior manager in Unity CDP Product Management at Oracle. With over 20 years in Marketing and strategy, including a decade at Oracle, he has extensive experience in customer strategy, product adoption, and roadmap planning. He is now focused on CDP product management at Oracle.
Jacob Spencer

Jacob Spencer

Principal Product Strategy Manager
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Jacob Spencer

Principal Product Strategy Manager
Jake Spencer, Principal Product Strategy Manager at Oracle, brings a wealth of experience from enterprise technology brands like SanDisk and Talend. At Oracle, he focuses on product communications, solution building, and enablement for Oracle Unity Customer Data Platform, Oracle Audience Segmentation, and other CX products
Brandon Ray

Brandon Ray

Master Principal Solution Engineer
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Brandon Ray

Master Principal Solution Engineer
Brandon Ray, a Master Principal Solution Engineer at Oracle, has over 9 years of experience specializing in Oracle’s Customer Experience applications. With a focus on data unification, artificial intelligence, and channel activation in marketing, sales, and service, he helps clients maximize their data's potential