What happens when Marketing and IT unite to tackle the escalating challenges brought by today's rapidly moving digital, social and mobile world?
To get a better understanding of the state of collaboration between Marketing and IT, Oracle partnered with Social Media Today and Leader Networks to survey 900+ Marketing and IT leaders from more than 500 organizations around the world.
Download this white paper to learn:
- How well these 2 groups are working together today and what they expect in the future
- The benefits and challenges of Marketing and IT working together
- 5 tips to for increased collaboration between Marketing and IT that can prove mutually beneficial results
