Strategies and Best Practices for Higher Education
Talk with your internal customers to see how ready they are for change.
Invest time to know if a "Big Bang" or "Incremental" path is right for you.
Establish a "Burning Platform" for change. Be clear about how your work will address the most pressing challenges of the institution.
In a short paragraph describe the relevant market conditions and clearly describe the relevance of your offer to the reader. Call out the key highlights of the offer and benefits of attending it.