Real Time Personalisation with Oracle
Creating Moments That Matter: Hyper-Personalisation Fueled by Real-Time Data Streaming
25 September 2018
11:00 AM BST
To say we live in a data-richworld is an understatement. As marketers, we gather, aggregate and gain insightinto our customers' journeys and across multiple touchpoints on a daily basis.However, one of the biggest challenges linked to personalisation is not beingable to gain insights into this data quickly enough.
In a world where our customers'move and think in real-time, every second counts. It is more important thanever to detect context, behaviour and determine the next best course of actionin real-time… making sure we capture their attention before they move on.
Join us in this webinar and hearus discuss how real-time data streaming can fuel hyper-personalisation and helpyour brand create moments that matter.
In a world where our customers'move and think in real-time, every second counts. It is more important thanever to detect context, behaviour and determine the next best course of actionin real-time… making sure we capture their attention before they move on.
Join us in this webinar and hearus discuss how real-time data streaming can fuel hyper-personalisation and helpyour brand create moments that matter.
In this webinar, we will discuss the following points:
- How real-time data streaming impacts digital marketing
- How analytics can fuel your personalisation strategy
- Hyper-personalisation ideas that can help you influence and engage your customers in the moment