RESEARCH BRIEF
Sirius Decisions Technology-Enhanced Selling: A Sirius Introduction
- Technology-enhanced selling, as defined by Sirius Decisions, uses technology to streamline workflows, increase selling efficiency and improve sales productivity
- Technology-enhanced selling encompasses more than a single sales technology category; it includes solutions that reduce reps’ administrative workload and improve their interactions with prospects and customers
- Sales operations must consider sales execution process design and ensure end users have the necessary skills, knowledge and competencies to fully leverage technologies
Modern Customer Experience in the Cloud
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