'Read The Room': How Contextual Intelligence Can Help you Land Brand-Suitable Messaging Right Now

Wednesday, June 17
17:00 BST
12:00 p.m. EST
9:00 a.m. PST

For decades, marketers have struggled to attain a universal view of the customer across digital and TV. And with more people tuned in than ever before, how can you measure the impressions that actually reach your target audience at the desired frequency across platforms and channels?

Join Kevin Whitcher, VP & General Manager, Moat Reach at Oracle Data Cloud and Robert Bareuther, SVP at iSpot.tv, as they walk through:
  • The building blocks to accurately measure across digital to TV
  • Surprising insights you can discover with cross-channel clarity
  • How you can take action now to mitigate waste