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Building a customer data strategy that lasts

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Find out what it takes to have a successful customer data strategy

This on-demand webcast features Rusty Warner, VP Principal Analyst at Forrester, and Holly Simmons, VP Product Management at Oracle, to discuss how:
  • Marketers can develop "customer obsession" using data and deep insights
  • Best-in-class companies tackle their own customer data strategies
  • Marketers can use Martech to keep up with changing customer expectations

Hear from

Holly Simmons

Holly Simmons

VP, Product Management, CX Marketing & CX Unity Customer Intelligence Platform at Oracle
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Holly Simmons

VP, Product Management, CX Marketing & CX Unity Customer Intelligence Platform at Oracle
Rusty Warner

Rusty Warner

VP, Principal Analyst at Forrester
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Rusty Warner

VP, Principal Analyst at Forrester

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