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Shoppers are demanding a highly relevant, personalized, and consistent experience across all channels. Customer acquisition costs are at an all-time high, and it only takes one bad experience to lose a hard-earned customer. However, retailers cannot deliver differentiating customer experiences at the very moment they need it without having a solid understanding of who their customers are and what they want.
Learn how science and machine learning optimize the personalization of the customer experience, enrich and augment existing customer datasets, and help retailers discover new customers.