Derek Hayden, SVP, Data Strategy and Analytics at OUTFRONT Media will talk about the role of Autonomous Data Warehouse in the new data platform for OUTFRONT Media moving in the digital age.
Derek will discuss initial success with Oracle Autonomous Data Warehouse and Oracle Analytics Cloud and how this platform is being used for OUTFRONT's growth, efficiencies, and data management in the out of home advertising industry.
Learn how OUTFRONT Media:
- Was able to use ADW and Analytics to ingest 1TB
of external data in 30 minutes versus weeks
- Used self-tuning to reduce complex pricing query
time down to 6 minutes then to 2 seconds
- Experienced a 25% productivity increase to create
more valuable data modeling and dashboards
