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This year we were back in person for our annual executive retail industry forum in Dubai. Leading Middle Eastern brands came together to share lessons, best practices, and innovative ideas about the future of modern retail. Explore the session recordings below.
Hear Manoj Edayath, Group Chief Information Officer of Al Babtain Group, and Colin Dixon, Strategic Account Director, Oracle Retail, discuss how this retailer offers a personalized customer experience while building loyalty and driving back office efficiency with cloud ERP technology. Family-owned Al Babtain Group, a diverse trading company operating in Kuwait and Saudi Arabia, is extending its use of Oracle Cloud to fuel business sustainability, efficiency, and growth.
Hear Ayman Beydoun, Deputy CEO & Group COO at BFL Group discuss the retailer’s history, growth strategy, and partnership with Oracle Retail. He also addresses marketplace challenges and reveal the group’s plans for expansion into the African and Asian markets, along with the current initiatives in Saudi Arabia (KSA). BFL Group optimizes merchandising and financial functions with Oracle Cloud for streamlined operations, improved customer experience, data-driven decisions, cost-efficiency, and scalability.
Beginning in 2018, Alshaya Co. teamed up with Oracle as part of a significant enterprise transformation to improve operational efficiency and build a foundation for future growth and innovation. Alshaya’s executives share how the leading Middle East retail franchise operator implemented Oracle's applications to introduce retail best practices, streamline omnichannel operations, and support brand loyalty objectives.
Global fashion retail conglomerate Apparel Group is a long-standing customer with multiple Oracle solutions. Suresh Muthuvadath, Vice President Information Technology of Apparel Group and Antony Wildey, Global Vice President, Sales Consulting of Oracle Retail discuss the reasons for the shift to the cloud and the value to the business.