CX Factor
with Mark FidelmanWelcome to CX Factor, a web series hosted by Mark Fidelman, CEO of Fanatics Media, that shines the spotlight on world-class brands known for delivering smarter, superior experiences to today's modern, connected customers. In each episode, you'll learn industry leaders' secrets to delivering highly personalized, seamlessly integrated, and digitally powered customer experiences that win long-term loyalty.
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Learn more about Mark Fidelman
Mark Fidelman is a C-Level digital marketing and sales expert, author, and customer experience influencer. Mark has worked in the software and technology space for over 20 years with organizations such as A.T. Kearney, EDS (now Hewlett Packard), and Autodesk, but now runs an influencer marketing agency (Evolve!) and a full service consulting practice (Fanatics Media). Mark authors the Socialized and Mobilized Column on Forbes and offers his wealth of experience, tips, and tricks on his YouTube Channel.
Full Episodes
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Kohl's: A technology-laden answer to retail turf wars
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Mazda: Turbocharging customer experience through digital touchpoints
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LinkedIn: Strengthening the connection between company culture and customer experience
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Neiman Marcus: Giving customers the (hi-tech) white glove treatment
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Walgreens: Leading the way in customer experience innovation for over a century
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Mastercard: Solidifying a B2B2C customer experience
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Independence Blue Cross: Innovating experiences despite industry challenges
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Clorox: Delivering a seamless, customer-first approach to customer experience
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Vitamix: Maintaining high-touch customer experience during rapid growth
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DocuSign: Identifying new metrics of success in customer experience
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Learning Library
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Find out how you score in CX against 350 of your competitors
Take Assessment -
Digital Transformation: 3 Areas of Customer Experience to Invest in Right Now
Read Ebook -
5 Data-Driven Tech Trends Shaping Customer Experience
Access Ebook