Newsletter Archive

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Past issues of the Oracle Marketing Consulting newsletter:

Issue 100:
Special Issue #100: We're celebrating you! 🎉

Issue 99:
ISPs Recycling Inactive Accts ♻

Issue 98:
Christmas in July 🎄🎁

Issue 97:
Special Issue: Acing Marketing Analytics 💯

Issue 96:
The Next 10 Years of Email 🔟

Issue 95:
Digital Marketing Redesigns 🖌

Issue 94:
How to Use AI-Generated Text 🤖

Issue 93:
Special Issue: Best On-Demand Webinars 🎥

Issue 92:
Boosting Triggered Revenue ⚙

Issue 91:
Visual Branding in Email 🎨

Issue 90:
Special Issue: 2023 Email Trends 👎👍

Issue 89:
Extra Risky to Cut Marketing ⚠

Issue 88:
Special Issue: Reaching the Inbox 📥

Issue 87:
The Right Sender Name: 🏢 or 🧑 💼?

Issue 86:
Loyalty KPIs beyond purchases 🧾

Issue 85:
Better Content Planning 📅 ️✍️

Special Issue:
Special Issue: Our Best Posts of 2022 ✨

Issue 83:
Ugly Sweaters & Fond Holiday Memories ❄️

Issue 82:
Message Prioritization 🥇🥈🥉

Issue 81:
The Fear of Making Mistakes 😨

Issue 80:
New Newsletter Best Practices ✉

Issue 79:
170+ Ways to Segment & Personalize 🧑👴🧒

Issue 78:
It's Go Time for the Holidays 🚀

Issue 77:
Optimize CTAs in 4 Steps ▶

Issue 76:
Special Issue: One Year into MPP 😱

Issue 75:
Loyalty Program KPIs 💕

Issue 74:
Better Content Planning ️📅

Issue 73:
The Definitive Guide to MPP 📕

Issue 72:
Holiday Planning Gets Serious ☃

Issue 71:
Special Issue: Getting More Automated ⚙

Issue 70:
7 Advanced Marketing Metrics 📏

Issue 69:
Decoding the CDP Landscape 🧠

Issue 68:
Grow Email & Loyalty Signups 🌱 🌱 🌱

Issue 67:
Using Auto Opens Safely 🥽

Issue 66:
Special Issue: Our Best Webinars 🎥

Issue 65:
Progressive profiling 💬 💬 💬

Issue 64:
The Why & How of BIMI ✅

Issue 63:
Special Issue: 2022 Email Trends 👎 👍

Issue 62:
Doing Effective Testing 🅰 ⚖ 🅱

Issue 61:
13 Inclusive Design Tips ️👁 👂 🧠 💪

Issue 60:
Redefining Inactivity Post-MPP 🧊

Issue 59:
Special Issue: Our Best Posts of 2021 ✨

Issue 58:
Happy Holiday House Hopping

Issue 57:
Effective Internal Benchmarks 🍏 = 🍏

Issue 56:
Simplifying Your Martech Stack 😩

Issue 55:
Email's Fortunes Rise as Cookies Fall 🥠

Special Issue:
Apple's Privacy Changes 🍎

Issue 53:
Optimizing Web Modals 🔲

Issue 52:
Holiday Planning Crunchtime 🗓🎁

Issue 51:
Email Marketers' Social Contracts 📝

Issue 50:
Loyalty Program Automations 💕

Issue 49:
Audience Acquisition Sources ✅

Issue 48:
Apple's Mail Privacy Protection 🔒

Issue 47:
Christmas Planning in July 🎅🌴

Issue 46:
The State of Email Marketing ✉

Special Issue:
Email Design Trends 🎨

Issue 44:
80+ Website Optimization Ideas 💻📱

Issue 43:
Preference Center Deep Dive 🏊

Issue 42:
Nonsense non-email people say 🤬

Special Issue:
DIY Virtual Conference 📛

Issue 40:
Animation Best Practices 🧨💥

Issue 39:
110+ Automated Campaign Ideas 🤖

Special Issue:
2021 Email Trends 👍 👎

Issue 37:
Never-Actives & Inactives 😴

Issue 36:
Direct Mail Is Digital Marketing 📪

Issue 35:
Our most meta newsletter ever 💌

Issue 34:
Email Accessibility's Win-Win 🤝

Issue 33:
A Better Welcome for 2021 🎆

Special Issue:
The Best of 2020 💩 🔥

Issue 31:
The Future of Travel ✈ 🏨 🚢

Issue 30:
5G Wireless’s Impact on You 📱

Issue 29:
Improving Curbside Pickup 🚗

Special Issue:
Email Deliverability 📥

Issue 27:
Final Prep for the Holidays 🎅✔

Issue 26:
Subscriber Lifecycle Tips 🌱🌳🍂

Issue 25:
The Mailbox Provider Landscape 📬

Issue 24:
When to Send Holiday Emails 🗓

Special Issue:
COVID-19 & Marketing 😷

Issue 22:
Christmas Prep in July 🌴

Issue 21:
Understanding Deliverability 🎈

Issue 20:
COVID-driven Preference Shifts 🛒

Issue 19:
Faster Email Production Risks ⛸

Issue 18:
Reopening Email Strategy 🌼

Issue 17:
Off-Season Email Improvements 📉📈

Issue 16:
Coronavirus Email Behavior 😷

Issue 15:
Crisis Messaging Advice ⚡

Issue 14:
Phase 2 of Holiday Planning 🎁

Issue 13:
Safest & Riskiest Email Trends ☂️

Issue 12:
Trends that Give You an Edge 💪

Issue 11:
Dark Mode for Email 🖤

Issue 10:
From Name Extension Strategies

Issue 9:
Fixing Email Performance 🔧

Issue 8:
Holiday Planning Starts Now! 📆

Issue 7:
A/B Testing Pitfalls ⚖️

Issue 6:
Our most popular 2019 posts 🎉

Issue 5:
Staying Off Email Blacklists 🎅📝

Issue 4:
Consumer alignment delays 🚆🚧

Issue 3:
2019 Email Design Look Book ✉️🎨

Issue 2:
Best Send Time ⏰

Issue 1:
Performance Matters 🏆