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CX Marketing Consulting
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Issue 29
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Insights & inspiration from our 500+ digital marketing consultants.
This week we’re talking about...
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Improving curbside pickup |
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Seasonal automation updates |
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8 ways to reduce list churn |
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Preparing for holidays & beyond |
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Store Inventory Visibility |
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Curbside Ordering Online |
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Order Picking |
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Curbside Order Ready Notification |
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Customer Check-in |
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The holiday season offers opportunities for your automated campaigns to work even harder for your company.
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It’s like walking up a down escalator. The more your list churns, the faster you have to go to avoid losing ground.
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Oracle Consulting’s Chad S. White joins Jason Rodriguez to talk about how to prepare for a challenging 2020 holiday season and what to focus on in 2021.
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“
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Instead of WFH (Working From Home), the future appears to look more like WFA (Working From Anywhere). Driving a longer time on property by enabling and even encouraging hotel guests to have a dual work-play purpose to their stay is an opportunity for the foreseeable future.
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Clint Kaiser, Head of Strategic & Analytic Services at Oracle CX Marketing Consulting |
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There’s really no excuse for a brand’s emails to be clipped in Gmail. This isn’t new. If your email is more than 102KB, it’s going to be clipped, which is a bad subscriber experience. Besides losing content, you’re guaranteeing your unsub link is clipped, which risks complaints.
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Let’s work
TOGETHER
Our 500+ experts deliver the tools and expertise you need to achieve more with the leading marketing cloud—including implementation, training, strategy, creative, deployment, and more. Get the conversation going.
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