Making work meaningful

Building and growing a high-performance workplace is no small task. Not only must businesses find and recruit the best talent, but those employees must also be thoughtfully nurtured and developed throughout their tenure with the company. And in order to keep top talent, managers must understand the one trait that highly engaged and high-performing employees tend to share: they find their work meaningful.

Meaningfulness is the great motivator, but it’s so deeply personal and individual that managers cannot simply create it out of thin air.

Leadership can, however, build a work culture that is conducive to it. The only question is: how? This executive brief-the second in a series of three-explains key steps that help organizations accomplish the complex task of making work meaningful to employees.