Oracle Lead the Way
Fortify your cross-channel marketing strategy with a strong foundation of marketing orchestration.
- Find Your Balance
- Explore Possibilities
- Lead the Way
- Create Your Future
Quick Tour: Data on a Personal Level
This two-minute Oracle Responsys tour takes you through a buyer’s personalized journey. Discover just how simple it is to leverage the best channels, send times, and messaging.
Resources to Help You Lead the Way
Getting the Digital Handshake Right: Six Habits of Successful Retail Marketers
What habits make a more successful retail marketer? Check out our tips that you can start implementing today to get on the right track to success.
Five-Minute Audience Targeting Primer
Every marketer knows the importance of data, but sorting through mountains of first, second, and third party data is no easy task. Learn what strategies and technologies you can employ to create personalized audience segments.
Cross-Channel Orchestration Fundamentals: Aligning Web with All Marketing Channels
Consumers want a personalized, contextually-relevant, and consistent experience across all channels. This guide explains how cross-channel orchestration allows you to build a more pleasing multichannel experience.