All of our latest and most popular on-demand webinars are in this one email. Use them to build your own team event.  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
 

27

APR

1-2 pm ET

Webinar: How to Transform Your
Customer Experience with a CDP
Details and registration

 
Oracle Marketing Consulting: Special Issue 66

To spark some strategic team conversations...

Watch one or more of our on-demand webinars. Pick topics that align with your current priorities, or ones where you want to establish a common foundation of understanding on which to build. Then brainstorm ways to turn what you learned into an action plan. Besides generating some new ideas, you’ll also generate some team camaraderie, which we can all use.

Lauren Kimball
Vice President,
Oracle Marketing Consulting

 
 

In this issue:

+

Priorities for an Mail Privacy Protection World

+

Understanding Email Deliverability

+

The Biggest Shifts in Email Marketing Trends for 2022

+

Effective Testing & Optimization across Channels

+

Modular Email Architecture: The Next-Gen Template

 
 

Priorities for a Mail Privacy Protection World

Because of MPP, marketers can no longer rely on opens like they did before. That has ramifications for a range of email marketing activities.

 MPP-proof your email program 
 

Understanding Email Deliverability

Businesses have a lot of control over whether their emails reach the inbox, but they have to understand the factors that affect deliverability and how to track KPIs.

 Increase your inbox placement 
 

The Biggest Shifts in Email Marketing Trends for 2022

We surveyed Oracle Marketing Consulting’s 500+ digital marketing experts about email trends for the year ahead. Here are the biggest changes they see.

 Prioritize your email investments 
 

Effective Testing & Optimization Across Digital Marketing Channels

Consumer behaviors, desires, and needs are changing faster than ever, so it has become even more critical to have a robust testing program in place to stay aligned with your customers.

 Test smarter 
 

Modular Email Architecture: The Next-Gen Template

With consumer behaviors changing rapidly and marketing teams running lean, email production efficiency has become a priority.

 Get faster with modular architecture 
 

More about Mail Privacy Protection:

+

Apple’s Mail Privacy Protection: How to Adapt

+

Email Accessibility: Legal Issues & Audience Reach

+

Apple’s Hide My Email: 4 Strategies for Managing the Risks

+

The Most Critical Email Deliverability Questions

+

Understanding and Optimizing the 6 Stages of the Email Subscriber Lifecycle

 
 

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Additional Resources

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Marketing Checklists

Holiday Marketing Quarterly

 
 
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