Even though this newsletter’s design was award-winning... + results of our poll on the fold, & more
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Even though this newsletter’s design was award-winning... |
We didn’t want to rest on our laurels, so we debuted a new design two newsletters ago. Why? It significantly simplified our email code, making it easier for our rotating roster of developers to seamlessly jump in. It also made dark mode renderings much more predictable, and our overall design cleaner. On net: Less complicated, more modern and friendly.
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Nick Cantu
Associate Creative Director for Creative Services,
Oracle Marketing Consulting |
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In this issue: |
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Q3 holiday planning checklist |
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Email marketing audit misses |
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Increase email survey responses |
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This newsletter wins award |
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Poll results: Does the fold exist? |
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Our third quarter Holiday Marketing Quarterly guide contains a 22‑point checklist and is focused on the final prep for the start of the holiday season.
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Q3 holiday planning checklist |
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Email marketing audit misses |
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Increase email survey responses |
4. |
This newsletter wins award |
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Oracle’s Chad S. White joins other experts in sharing tips to maximize the effectiveness of promoting surveys via email.
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Our insightful content, striking design, and experimental streak won the Oracle Marketing Consulting newsletter recognition from Horizon Interactive Awards. |
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“ |
Heavily investing in a single provider that you then supplement with a mix of essential best‑of‑breed solutions gives you the best chance at creating a best‑in‑class experience. That’s our belief and it’s increasingly the conclusion of more and more companies, who are frustrated by the Frankenstein’s monster that
their best-of-breed approach has created.” |
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Clint Kaiser
Head of Analytic & Strategic Services,
Oracle Marketing Consulting |
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Should marketers consider “the fold”
when designing emails?
*Polling answers are anonymous and only tracked in aggregate. |
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